How do I get my first 1000 E-mail subscribers : Proven List Building Method

We’ve all heard the saying that the “money is in the list”, but how many of us are actively building our email list?


  • From my experience online I have come to realize that while most of us understand the need for a subscriber list, most people are not sure how to go about setting one up and building it.

    Powerful email marketing software with professional email templates, easy design tools, and proven deliverability.

    >> Click here to Try any plan free for 30 days.

     No credit card required | 30 days free | Cancel anytime

    How to build your first email marketing funnel?

    There are a few pages that you will need; you first need a squeeze page, then a one-time offer page, as well as a down-sell page for that one-time offer.

    Let me quickly explain each of those pages and why you need them. The squeeze page is the email capture page, where you will need to put your autoresponder opt-in form code on so that visitors can sign up to your list.

    This is the most important page that you will need. All other pages are optional, but still highly recommended.

    The one-time offer page is the page that viewers will see and be redirected to as soon as they fill in your opt-in form.

    This page hosts a low priced offer, usually within the $10-$20 range, which helps you to recoup costs that you might incur when purchasing traffic.

    Then the down-sell offer page is similar to the one-time offer, but instead, it is a very low-cost offer which visitors will see if they do not purchase the one-time offer.

    If you want to get really complicated, but at the same time make a lot more money, you can keep adding offer pages to your funnel.

    For example, you could have an upsell page for a mid-high ticket product, then also backend offers as well. But for starters.

    I would recommend at least having those three pages, the squeeze page, one-time offer, and a down-sell page.

    >> Click here to Try any plan free for 30 days.

    No credit card required | 30 days free | Cancel anytime

    How to Create Top Converting Squeeze page funnel for E-mail Marketing?

    Squeeze page funnels are essential for anyone that’s looking to generate leads and build a list of email subscribers.

    The idea is that you gain as many email addresses as possible, letting you put together a list to target in your next email marketing campaign. Then the down-sell offer page is similar to the one-time offer, but instead, it is a very low-cost offer which visitors will see if they do not purchase the one-time offer.

    Powerful email marketing software with professional email templates, easy design tools, and proven deliverability.

    It all starts with a squeeze page, and then you take things from there. With an excellent squeeze page funnel in place, you can see more conversions, establishing better foundations for email marketing.

    Naturally, there’s an art to creating a top converting squeeze page funnel. In some ways it’s easy, but in others, it is pretty complicated. You have to know the right things to do if you want to see as much success as possible.

    Squeeze pages are sometimes referred to as signup pages or opt-in pages. Some marketers also use the term landing pages interchangeably with squeeze pages.

    Personally, I don’t think it’s the best choice and consider squeeze pages to be a type of landing page, similar to thank-you pages, click-through, or viral landing pages.

    Naturally, you may disagree with this distinction. To make sure we’re on the same page, here’s a squeeze page example, created by Smart Insights.

    The purpose of a business is to make your customers happy. The happier you make your customers, and the more customers you please, the better your business will do—whether you’re selling books, software, services, or anything else.

    If you want to get more customers, you need more leads. And the best way to get leads online is with a squeeze page.

    A squeeze page is a type of landing page that gives your website visitor only two options—to opt-in to your email list or leave the page.

    Squeeze pages are designed with one sole purpose—to gain the email address of the visitor as they sign up for a free irresistible offer so that you can grow your email list.

    Squeeze pages are effective marketing tools because they help you convert far more website visitors into leads than with any other type of landing page.When you have the email address of a prospect, you have the opportunity to nurture the relationship with them via email marketing and eventually guide them further on the sales funnel to make a purchase.

    Bridge Page funnel for E-mail marketing:

    Bridge page funnel is when you know you’re sending somebody to your next funnel. But they may not understand some core concepts or things that they need to know.

    Before you can sell them that product or that service. So what we do is we put up a bridge page ahead of that.

    On the first page of the squeeze page, they give you their email address. So you can follow up with them then they’re taking this bridge page.

    On the bridge page basically video where you’re bridging the gap between what they understand, what they need to understand to buy the product of the service on your next funnel. So we bridge the gap here on this page and then we have a link that pushes them into your next funnel. This is how the bridge page funnel works.

    There are several steps you need to take to apply the BridgeFunnel in your business. Then your business will succeed. You don’t have to stop when everything is done step by step.

    There are many people who do not know how to use Bridge Funnel in business. Here are the detailed rules for you to use the Bridge Funnel in business. This funnel is used to “bridge a gap” between your funnel and a website in which you do not control.

    In network marketing or affiliate marketing, you are sending a visitor away in homes they will purchase your product you are promoting. You probably will use some type of lead magnet to get a visitor to this page. As with most lead gen funnels, you want to get an email address in return for the valuable info.

    The first step is to try to obtain a visitor's email address for your list. But instead of a thank you page, you present the bridge page, which might have a video or specific copy that re-enforces the benefits of a product.

    At this point, you would have a Call to Action button to purchase. In this method, you reinforce the benefits in your words on the products or services you are promoting and hoping to sell.

    Because network marketers don’t control the main products page or websites where they are sending visitors, you need to do the selling on benefits of the product in your words, and then send the user to a purchase page, in hopes you have given them enough benefit through your bridge funnel.

    You also would use this type of funnel to advertise affiliate products, as platforms like Facebook do not allow direct affiliate links. So instead of posting affiliate links on Facebook, you would create your bridge funnel and direct traffic to your page first.

    Free Gift:

    One thing that you will need in conjunction with your squeeze page is some kind of free gift or free offer to entice visitors to sign up to your list.

    Once you know what your free offer is, you can then write your squeeze page headline to tell your visitors what it is that they will be receiving once they fill in the opt-in form.

    Once they do join your list you can then deliver the free gift to them through your autoresponder follow-up email series which I will explain in the next chapter.

    One important note about this free gift is that it should be of good quality. Don’t use a report that was written five years ago with content that isn’t relevant anymore. Also, don’t use a gift which is already been given away by hundreds of other people.

    You will want it to be as unique as possible so that your subscribers will enjoy it and be able to use the information is provides. This is important if you want to build up trust with your subscribers.

     One-Time Offer Page:

    Now that you have a squeeze page with a free offer, it’s time to consider what your one-time offer (OTO) will be. Remember, this is a paid product, usually within the $10 - $20 range, but that price point can be different depending on your niche and the product.

    The product should be related to your free offer, so it should be either on the same topic or a similar topic, something which your subscribers will be interested in.

    If your subscribers sign-up to receive your free gift on a particular topic, then it would only make sense to offer them more information in the form of a paid product on that same topic since you already know they are interested in it.

    Again, this product should be high quality, something which the buyers of will be thankful for purchasing.

    You can use private label rights (PLR) material to help create this product, but make sure that your OTO contains useful information that the buyers can put to use, otherwise you may run the risk of disappointing your buyers and being forced to refund many of them.

    You will need to create a sales page to offer this OTO along with a download page, both of which can be created using OptimizePress with WordPress.

    Within your autoresponder account, which we will talk about later in this report, you will want to set the opt-in form redirect option to automatically send subscribers to this OTO as soon as they submit the sign-up form.

    When a visitor comes to your squeeze page, if they sign up to your list, they will then be immediately taken to view your one-time offer.

    Down-Sell Offer:

    The down-sell offer can either be on a slightly different topic as your OTO, or it could be a smaller version of your OTO, either way, it should be cheaper in price than your OTO.

    This offer is to capture more buyers who did not purchase your OTO but who still want to purchase something from you. Without this down-sell page, you will lose out on a lot of sales.

    This offer will also need a sales page and a download page. When visitors are viewing your one-time offer but decide to pass it up, you will want to capture their attention using an exit pop script that displays when they try to close the page to tell them about your down-sell offer.

    If they decide to stay on the page to view the offer they will be redirected to your down-sell sales page.

    At this point, you now have all of the web pages needed to start building your list and making money from new subscribers. The next step is to set-up your autoresponder in order to properly capture and keep those subscribers

    Autoresponder Set-Up:

    In order to actually build an email list properly, you will need an autoresponder account, and I would suggest one of two autoresponder services to use, Aweber or GetResponse. Those are both professional autoresponder services that I have used and would recommend.

    Once you have an account and have created your first list within the account, there are a few things that you will need to set-up in order to make the most out of your new list.

    The first would be to make sure that within your list settings you set the opt-in settings to “single opt-in”, not double opt-in. Single opt-in will allow visitors to enter their email address and become subscribed to your list immediately, while double opt-in will force your visitors to have to check their email inbox to confirm signing up to your list, which will dramatically lower the number of subscribers that you will receive.

    The second task to do within your new list is to create at least 5 follow-up emails which will start sending automatically to new subscribers as soon as they subscribe.

    The first email should be a welcome email, thanking the person for subscribing and containing a link to your free gift. You may also want to promote your one-time offer within this email as well, to remind them about it.

    The second – fifth emails should be a combination of quality content as well as promotions for your OTO and possibly other products of yours or affiliate products.

    The follow-up emails should be set-up to be sent almost every day, with a missed day every 2-3 days. The point of these follow-up emails is to maintain regular contact with your subscribers and to keep building up trust with them, offering them great free content with a few promotions in between.

    The more that your subscribers like and trust you, the more likely they will feel comfortable buying from you in the future. Once your list settings and follow-up emails are in place, you can then create an opt-in form and place it on your squeeze page. Make sure to set it to only have an email field and to redirect subscribers to your one-time offer page.

    Now that you have your web pages, your free offer, and your autoresponder set-up, it’s time to start sending traffic to build your list up to 1,000 subscribers!

    The first email should be a welcome email, thanking the person for subscribing and containing a link to your free gift. You may also want to promote your one-time offer within this email as well, to remind them about it.

    The second – fifth emails should be a combination of quality content as well as promotions for your OTO and possibly other products of yours or affiliate products.

    The follow-up emails should be set-up to be sent almost every day, with a missed day every 2-3 days.

    The point of these follow-up emails is to maintain regular contact with your subscribers and to keep building up trust with them, offering them great free content with a few promotions in between.

    The second task to do within your new list is to create at least 5 follow-up emails which will start sending automatically to new subscribers as soon as they subscribe.

    Powerful email marketing software with professional email templates, easy design tools, and proven deliverability.

     Traffic Generation:

    Traffic is the most important step to this whole system, make sure to focus most of your efforts on this part. You can have the best looking squeeze page with amazing follow-up emails, but if no one visits your squeeze page, then all of that means nothing.

    A word of caution: don’t get too preoccupied with getting your pages and emails perfect, they can all be edited and changed later.

    It’s important to just get something online and functioning, then start getting traffic and focus on conversion rates later.

    That’s not to say that you should put up ugly pages, but don’t spend all of your time trying to perfect them yet.

    With that said, here are four great ways to start getting traffic to your squeeze pages, in order of how easy and how quickly they can work.

     

    >> Click here to Try any plan free for 30 days.

    No credit card required | 30 days free | Cancel anytime

     

    Solo Ads:

    Before I go into detail about solo ads I first want to say that you can find a lot of poor solo ad providers, people who are just in it to make a few bucks. They don’t care about their lists or the quality of the traffic they send you.

    But you can also find a lot of fantastic providers, people who do honestly care about delivering top-notch traffic. In case you are not aware, a solo ad is when someone with an existing list is selling a certain number of clicks (usually 50, 100, 200, 300, etc.) from their list.

    For example, I can purchase 100 clicks from solo ad provider “Bob” for $40. I will tell Bob what link I want him to promote, which is usually my squeeze page. Bob will then email his list and tell his subscribers about my site.

    When a subscriber of his clicks to go to my site, that counts as one of the 100 clicks that I purchased. So how can you build your list up to 1,000 subscribers using solo ads? Simple math will tell you how many solo ads clicks you will need to purchase.

    Looking back at the 40% conversion rate I mentioned earlier, if I purchased 100 clicks from Bob, I would end up with 40 new subscribers on my list. So if I kept purchasing 100 click solo ads, I would need to purchase 25 solo ads in order to get 1,000 subscribers on my list.

    It’s important to understand that you are not forced to only purchase 100 click solo ads. If you have found a good solo ad provider, you can ask them if they are able to deliver more than 100 clicks.

    If so, you can purchase more, which would cut down on the total number of solo ads that you will need. But for starters, I would only purchase 50 or 100 clicks from solo ad providers which I haven’t bought from in the past. Then if I find that they send quality traffic (if my conversion rates are staying high with their traffic), I may then purchase a higher number of clicks from them.

    But it is also important to note that the more you promote your squeeze page, no matter how unique it originally was, it will soon lose some of its “newness”, you will need to keep testing and changing it up to keep your conversion rates higher.

    The more you promote it, the more people will see it, which means the more people will by-pass it. When purchasing a solo ad, you may also want to consider sending the provider a pre-written email that they can send to their list.

    For the most part, solo ad providers will write their own email to send to their list, but it’s often a good idea to send them something anyways so that they can quickly understand what your page is about, allowing them to easily write their own email.

    Once you understand all of the above about solo ads, you can now go out and find solo ad providers. There are three main places where I look for providers within the internet marketing niche.

    The first would be the Warrior Forum under the Classified Ads section. What’s great about this is that you can see real reviews of previous buyers, which makes it a lot easier to spot a good seller. The other two places would be Skype and Facebook groups. These two are a bit harder to find, as they often require you to have been invited to the groups.

    But once you have purchased a few solo ads from the Warrior Forum, you will then start seeing and hearing about these other places, and you can ask sellers or other buyers where they look and if they can invite you into any groups.

    But when you are looking for solo ad sellers there are a few things to be aware of. The first would be to learn how they built their list. Anyone can go out today and download thousands of email addresses, but if those email addresses were not legally added to their autoresponder account by the person behind the email address, then that would be illegal to do.

    Make sure that anyone you purchase from has built up their list one email address at a time, having people opt-in to their list. Second, make sure that most of their subscribers are from tier 1 countries, United States, Canada, Europe, and Australia.

    These are the most valuable subscribers, they will be more likely to purchase from you in the future. Third, make sure that you can see reviews from other buyers. If the solo ad seller is new, that doesn’t necessarily mean that their traffic won’t be great, but it does mean that you will want to be a bit more cautious.

    Often you can ask for a lower price if they cannot provide many reviews for you to see. Fourth, check to see if they will be sending your link to some of their buyers on their list as well. If you can have it sent to buyers, those subscribers are worth a lot more than non-buying subscribers.

    It may cost you more to send to them, but consider doing so as those subscribers have proven that they are capable of purchasing products. If the solo ad provider does not freely give out the above information, you should ask them for it. Message them politely to confirm the information. If anything seems suspicious, don’t purchase from them.

     Other List Building Methods:

    The above methods are what can bring you the most subscribers in the least amount of time, but there are still other ways that you can build a list, so I wanted to still mention them.

    List building methods that use blogging, social media (Facebook, Twitter), and YouTube videos, are fantastic ways to help supplement your overall list building, but they are not the quickest ways to go about the list.

    You can build a big list using a blog to attract traffic, having your opt-in form on the side of your blog. But the problem with blogging to build a list is that you need to spend time to build up traffic to your blog. It will most likely take several months before you can start seeing a significant amount of traffic, therefore it will take even longer to buildup a nice size email list.

    Facebook and videos are similar. You can build email lists with them, but you will not see immediate results. You will need to first build up a following in Facebook and YouTube and then redirect visitors to your squeeze page to add them to your list.

    What I would recommend would be to use these other methods to help build your list in the long-term, don’t do it for quick results or else you will be disappointed.

    Realize that your overall marketing efforts should contain these other methods (and others too) for the most impact in the coming months and years, but if you are trying to build your list to 1,000 subscribers quickly, then focus on the first-mentioned methods.

     Take Action!

    So there you have it, tried and tested, proven methods to build your list to 1,000 subscribers.The set-up may take some time, but remember not to focus so much on that part that you fail to start building your list.

    Get your pages and opt-in form set-up, then start list building, don’t worry about getting it all perfect yet, you can always edit your pages later. 

    Take action; don’t wait any longer to start building your list!

     Disclosure:

    Some of the links in this blog are affiliate links, meaning, at no additional cost to you, I will earn a commission if you click through and make a purchase.

    Powerful email marketing software with professional email templates, easy design tools, and proven deliverability.

    >> Click here to Try any plan free for 30 days.

    No credit card required | 30 days free | Cancel anytime        


Post a Comment

0 Comments